Every Covid-19 Commercial is Exactly the Same

Apr 20, 2020 1:23 PM

raulote

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Credit to user: Microsoft Sam in YouTube

LINK to video: https://youtu.be/vM3J9jDoaTA

#SoundON

«When a company or brand releases a Coronavirus Response ad, they might tell you that we're living in "uncertain times", but that "we're here for you". They may say their top priority is "people" and "families" by bringing their services to the "comfort and safety of your home". And don't forget: "we're all in this together!" #together

What's the deal? In reality, many companies have found themselves short on cash, almost overnight. They needed to get a message out  - and quick. They asked their teams to throw something together. Since they can't film a new ad because of social distancing, they compiled old stock b-roll footage and found the most inoffensive royalty-free piano track they could find. This, combined with a decade of marketing trends dictated by focus groups and design-by-committee, released a tsunami of derivative, cliche ads all within a week of one another. It's not a conspiracy - but perhaps a sign that it's time for something new.»

This is not mine, but made by Microsoft Sam, link to his channel below:

https://www.youtube.com/channel/UC31hW9tF2_bBe2Kb_uIUuNA

Re-uploaded because I'm dense and didn't know how to upload with sound on. Sorry.

together

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repost

Re-uploaded because I'm a super idiot and didn't know how to upload with sound on. SORRY! It's better with sound.

6 years ago | Likes 3 Dislikes 0

They all probably hired the same marketing firm.

6 years ago | Likes 1 Dislikes 0

It's like airlines PSA's after a plane crash,...first words out is "Safety is our number one priority....." Apparently not.

6 years ago | Likes 1 Dislikes 0